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Responsive logo design has become an integral part of business branding.
With the ever-increasing shift towards mobile browsing along with other devices of varying sizes, resizing logos has indeed become a norm and a necessity.
The real design expertise while creating a responsive logo is applied in capturing the complete essence of the brand - even as its form and type diminishes.
The trick here is to retain certain colors, type forms, and design elements from the original logo to create its shortened version in order to make it instantly recognizable.
Annons