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Digital Services in the 21st Century: A Strategic and Business Perspective (The ComSoc Guides to Communications Technologies)
by Antonio Sánchez
->->->-> http://tinyurl.com/yaa7u83r DOWNLOAD BOOK
Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers.
- Includes services, underlying technologies, and internal capabilities for social network advertising
- Covers market dynamics that determine the successes and failures of service offerings
- Discusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry
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